Letter from the Executive Director

Benjamin Y. Cooper

For the past few years, The Print Council has worked to promote, develop, and advance the market for print media through education, awareness, and research. That means educating both our own printing industry as well as the media and marketing communities about why they should continue to include print in their marketing mix.

There are more platform choices in the media space than ever before, and we need to differentiate print’s offering and its attributes to a new generation of planners and marketers. The Print Council is doing that for our industry – it is a single channel for the promotion of print communication to media and marketing decision makers.

Our program has tremendous benefits to this industry but this can only be implemented with your help and the help of the industry. Please let me know if we can count on your support by contacting me.

Sponsorship information can be found on the Become a Sponsor page.

Benjamin Cooper
Executive Director, The Print Council