Print Council is a business development alliance formed by leaders in the graphic arts industry whose goal is to influence and promote the greater use of print media. Through education, awareness, market development, advocacy and research, The Print Council will serve the industry to develop, maintain, and increase the market for printed goods. In addition, the council will work closely with industry associations, ongoing initiatives, and relevant user groups that share common goals.

Initially, The Print Council will focus on the following objectives:

• Raise awareness for print as a preferred communications medium.
• Educate media specifiers on innovations in printing and the advantages of printing as complementing other mediums.
• Maintain or increase the level of print buying in North America.
• Support printers, vendors, and media specifiers on opinions and trends.
• Conduct and disseminate timely research.

How you can help - An alliance and undertaking of this magnitude must have support. Leadership in the council comes from those companies that are willing to do the majority of funding. In addition, members can support The Print Council through annual memberships, as well as sponsoring ongoing projects. Join us!

For more information please contact Ben Cooper at 202-973-5977 or bycooper@wms-jen.com.