FOR THE PROMOTION OF PRINT MEDIA
THROUGH EDUCATION, AWARENESS AND RESEARCH
Print Delivers – Dayton
Two hundred marketing professionals, designers and print buyers converged on The University of Dayton Arena on Wednesday, March 9th. However, it wasn’t for a basketball game. On this day, Think Patented and The Print Council assembled speakers from some of the industry’s most influential organizations: Eastman Kodak, Leo Burnett Worldwide, Sappi Fine Paper, and the United States Post Office. Attendees heard industry leaders make a case for the effectiveness of print, as well as the sustainability of paper and print.
Visit our YouTube Channel to view all of our videos.
Below are a few videos from Print Delivers Dayton.
Why Print?
Print, From the Agency Perspective
Marketing is Changing
Print and the Environment
Listen to what some attendees have to say.
Technology
Innovation and Integration
Cutting Through the Clutter
Community
- Direct Mail Motivating More Online Donations
Donors are more than three times more likely to give an online gift in response to a direct mail appeal than an e-appeal, according to a new national study. - Coupons Work --Even When They're Not Used
Data analysis of a 16-month field experiment finds that coupons -- whether used or not -- still increase awareness purchasing of a brand or retailer.
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For the promotion of print media through education, awareness and research.
